Marga Deona

Philippines

317 Group

What you can learn from Swifties and BTS Army about turning communities into diehard fans

Marga Deona is the Chief Operating Officer of 317 Group, an ecosystem of digital marketing, influencer management, and content creation ventures. She also serves as a consultant for the Media Development Investment Fund. Before 317, she spent over a decade at Rappler, where she led product management for multimedia, pioneering audience-centric formats. Her work bridges media, politics, and fandom, and she is on a mission to prove that the future of journalism belongs to those who understand how people feel, not just how they click.